Another read on Amazon’s private brands. I would love to think that the WSJ got inspiration from my earlier post Amazon’s private brands. Plus I re-learned that Pinzon is the name of the Spanish explorer who discovered the Amazon River. In reality, the new products and accounting for “general merchandise” are getting mainstream attention.

WSJ: Amazon Is Selling Designs of Its Own

Disclosure: The wife is employed by Amazon, but she steadfastly refuses to read my blog.


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